Online shop B2C

Online shop from Speed4Trade for your B2C commerce - future-proof for your digital business with automotive parts, accessories & services

Manufacturers, spare parts providers and chain stores have to face up to digitalization. Product data such as car part data is complex. Additional convenience functions for customers place additional demands on the shop system. A future-oriented online shop system with a high-performance and sustainable system architecture is needed. An online shop from Speed4Trade meets the high demands of the automotive aftermarket in particular. The powerful core is the heart of the shop system and reliably maps complex processes. Exactly the right tool for customer acquisition and long-term customer loyalty.

High-performance product data management for the secure findability of your products in the online shop

Products that are easy to find are essential for the success of an online shop. The search for new brake discs or an exhaust system often presents vehicle owners with an insurmountable challenge. In the parts trade, for example, it is essential to show the vehicle compatibility of a spare part in the offer. This creates trust and increases your sales opportunities. An online shop from Speed4Trade offers excellent product data management (PDM/PIM) for descriptions, images and specifications as a basis for the successful marketing of your products.

Central product data refinement for data-driven product ranges

Automated data collection from different data sources, such as ERP systems or parts catalogues (e.g. TecDoc, Schwacke)
Conversion-optimized and sales channel-specific provision of product data with product descriptions and variants
Multilingual product information and flexible product attributes can be mapped
Additional functions such as synonym maintenance for end-user-friendly search texts
Java Enterprise technology for processing high volumes of data to map several 100,000 product data items

Flexible content management system for a unique shopping and service experience

A unique shopping experience sets your online shop apart from the competition. With the online shop system from Speed4Trade, you seize the opportunity for your customers to become regular customers. In the blink of an eye, you can control and edit targeted editorial, category and home page texts for optimal findability in search results. An easy-to-use content management system saves time and creates an individual customer experience.

Clear and easy-to-use content management system

Drag and drop designer enables simple composition of text and images
Search engine relevant (SEO) maintenance of text modules and editorial texts
Role and rights system for optimal cooperation between copywriters and graphic designers
Text modules in different languages for international rollouts
Extended media integration: Images, PDF, audio, video etc.

Payment as a decisive success factor for purchase transactions

Missing payment methods or errors in the payment process quickly lead to purchase cancellations and customers leaving the online shop. An online shop from Speed4Trade offers your customers the most popular and important payment methods. Based on market analyses and tailored to target markets and customer groups. Secure and with a verified connection, payment is made via the payment provider of the customer’s choice.

The most popular payment methods for your customers

Avoid purchase cancellations and reduce hurdles with the most popular payment methods
Multiple payment methods for your customers (PayPal, Amazon Pay, credit card, direct debit, purchase on account, etc.)
Seamless payment integration in the front and back end
Account statements are collected
Repayments are triggered

We are happy to be a long-term implementation partner for your digital project.

Win and retain customers with discounts and voucher campaigns in the online shop

It is hard to imagine an online shop without promotional discounts and vouchers. With discounts, undecided prospective customers can be quickly converted into buyers. Vouchers, e.g. in newsletters, reactivate customers who are in danger of churning or increase the value of the shopping basket. With the integrated and easy-to-use voucher option, an online shop from Speed4Trade offers limitless flexibility and a decisive marketing edge.

Discounts and voucher campaigns for smart marketing through to purchase

The user-friendly input mask enables the quick creation of vouchers and discounts
Simplified administration and evaluation of discounts and vouchers thanks to a clear presentation in the back end
Discounts can be seamlessly integrated into the frontend of the online shop
Flexible design options that can easily be adapted to the promotion objectives
Voucher options can be selected as percentage, absolute or free of shipping costs

Staging products in all display and future formats

Shop in all situations today and in the future. With Speed4Trade’s online shop, you can reach your customers on the desktop. Mobile on tablet or smartphone. At the point of sale in branch and workshop. Win new customers by being there at the right moment. Position your offer across all customer touchpoints. The highly flexible and lightweight frontend of the enterprise shopsystem from Speed4Trade provides the right basis for use in the B2C environment.

Reach customers at all customer touchpoints - wherever they are on the move

Dynamic frontend optimized for tablet and smartphone (responsive design or app)
Trend-setting technologies, adaptable according to business scenario
Play on all output formats: Desktop, tablet, smartphone, POS, Internet of Things
Advanced search and filters for extensive product ranges
Search engine and conversion optimization for good findability and higher sales opportunities

Reliable technology can easily cope with high traffic volumes

A turnover-oriented online shop system can cope with high traffic, offers unlimited freedom and requires maximum reliability. Feature-rich product ranges generate a high volume of data. Article variants, product sets, images, text attributes and tables with countless vehicle compatibilities, for example, multiply the data volume. The shop system from Speed4Trade is a powerful tool. Rely on ready-programmed and high-performance software modules that are further developed for you.

Modern development technologies and reliable monitoring as decisive success factors

State-of-the-art development tools in use
Reliable Java Enterprise technologies and microservices at the core
Project management either according to agile methods (Scrum & DSDM) or waterfall model
Platform-independent client-server technology (UNIX, Windows)

Increase sales opportunities and sell on high-reach online marketplaces

Suppliers of car parts or electronics open up new sales opportunities by selling their products on online marketplaces such as eBay, Amazon, CHECK24 or OTTO. Customers use the variety of offers to compare products and ultimately make a purchase. The high-performance backend of the online shop system serves as high-performance middleware. Article offers such as spare parts or sporting goods are channeled to the marketplace.

Your product offers at the top of the search results of the online marketplaces

Sell automatically and simultaneously via all sales channels (online shop, eBay, OTTO & Co.)
Place offers at the top of the search results with marketplace-compliant attributes
Serve international markets (e.g. eBay, Amazon)
eBay Plus or Amazon Prime are also mapped
Order and aftersales management are channel-specific

Convincing customers with exclusive services

Unique service offers in the environment of the online shop are becoming increasingly important. This is how you can stand out noticeably from the competition and win customer loyalty. It is essential that the services offered flow together with the process infrastructure of your company software in a cost-efficient manner. With an online shop from Speed4Trade, you can offer your customers additional convenient functionalities such as extended search and filter functions for parts ranges.

Set yourself apart from the competition with comfort functions

Performant output of vehicle compatibilities
Assembly services: Appointment directly at the workshop or rental car service
Routing functions to the nearest branch/workshop
Online Product Configuration (e.g. Tires-Rims-Configurator)
Click & Collect: Delivery of goods directly to the workshop or branch

At the forefront with forward-looking and reliable software from Speed4Trade

Rely on relevant commerce experience of Speed4Trade for your online shop. With the Speed4Trade COMMERCE software platform, you can rely on unlimited flexibility and a software architecture tailored to you and your business model. Thanks to reliable enterprise technology at its core, the software is ideal for complex enterprise projects. Even internationally, there are no limits to what you can do. Thanks to the microservice design, the software is also flexibly expandable and designed for growth.

Put your trust in Speed4Trade and arrange a consultation appointment for your digital project right away.